Old Spice: Revitalizing Glacial Falls

Old Spice: Revitalizing Glacial Falls Context: In 2007, P&G detailed a development of 5% in volume and a 3% expansion in income for its Old Spice brand. The accomplishment was considered â€Å"flat† when P&G had kept up a serious media spending of 23% in the men's antiperspirant class. Therefore, Mauricio O'Connell, right hand brand supervisor was entrusted to address the purposes behind the foundering deals of Glacial Falls aroma, which was the most noticeably awful performing fragrance in Old Spice's portfolio as well as in the whole class. Conclusion: Red Zone line is the better quality item offering of the Old Spice brand highlighting the Glacial Falls scent.From Exhibit 6, we see that shoppers of this item appreciate the advantage of the suffering intensity of the aroma fending off the smells, subsequently wanting to utilize the antiperspirant once every day. Furthermore, Old Spice items are simple use just as offer a fragrance that is regarded perfect and new by its dedicated clients. In any case, Old Spice doesn't unmistakably separate how their item can be an impetus to invigorate, enable or offer certainty to its clients. The case additionally features that Old Spice had not publicized the Glacial Falls aroma specifically.Additionally, P's media battles appear to have painted the brand as â€Å"old† and the clients of the two fragments partner the brand with the older. P&G's concern is its unfocussed situation of the Old Spice brand and of the Glacial Falls aroma that outcome in the â€Å"flat† development in the men's antiperspirant class. Buyers can't recognize the three product offerings particularly the distinction between the â€Å"Classic† and the â€Å"Red Zone† line. The level development or the foundering deals of the Glacial Falls aroma are neither an aftereffect of the low quality nor the poor smell of Glacial Falls fragrance itself.Proposed Solution: To improve the deals of the Glacial Falls ar oma, P&G needs to recognize plainly between its product offerings †Base, Classic and Red Zone. In view of the subjective information introduced in Exhibit 6, P&G should target Glacial Falls (a Red Zone product offering) fragrance towards guys in the more youthful guys in the 12-24 years age gathering. Frigid Falls offers a significant capacity to obstruct the smell for expanded timeframes, a quality exceptionally respected by the more youthful age bunch since scent disposal is comparably seen to help male confidence.Further, to prevail upon the more youthful clients, Glacial Falls ought to profit by the sure, more intelligent picture of develop men fit for dealing with themselves just as their ladies, a picture that is depicted the parent Old Spice brand. Usage: To improve deals of Glacial Falls fragrance through the proposed arrangement above, P&G should offer Glacial Falls as a very good quality item at a sensible value (lower end of the Red Zone product offering) on the grounds that the more youthful age (basically the undergrads with low understudy level salary) ought to have the option to manage the cost of it.The media crusades should interface the smell wiping out component of this item as a certainty boosting component for the more youthful age accordingly invigorating them each morning and keeping their spirits up for the duration of the day. Next, P&G needs to improve the item bundling and feature an outside and a daring effort effectively interfacing this age with the advantages offered by the Glacial Falls scent.Finally, P&G should feature the Red Zone line of item more that the Old Spice marking to showcase the aroma successfully to the guys in the 12-24 age bunch who despise a relationship with the older aroma. Situating Statement: To the more youthful age guys hoping to invigorate their every day lives with certainty, Glacial Falls is the brand of new and clean aroma antiperspirant that has a definitive capacity to obstr uct the personal stenches viably for the duration of the day since it has a logically demonstrated, propelled scent blocking recipe.

Unitary, confederate, and federal government free essay sample

There are a few preferences and impediments to the unitary, confederate, and bureaucratic frameworks of government. The unitary government is frequently depicted as a brought together government. It is a legislature wherein all forces held by the administration have a place with a solitary and focal organization. The focal government makes neighborhood units of government for its own comfort and needs. Most governments on the planet are unitary. Incredible Britain is a case of a unitary government. The Parliament holds all the intensity of the British government. Neighborhood governments do exist yet principally to ease Parliament of weights it could perform just with trouble and burden. Favorable circumstances of the unitary government include: 1. Less duplication of administrations and less clashes among national and neighborhood governments 2. Uniform approaches, laws, political, requirement, and organization all through the nation 3. More prominent solidarity and dependability 4. Less complex administration of the economy. Weaknesses of the unitary government include: 1. Focal government distant from neighborhood concerns 2. We will compose a custom exposition test on Unitary, confederate, and central government or then again any comparative subject explicitly for you Don't WasteYour Time Recruit WRITER Just 13.90/page Slow in meeting nearby issues 3. Slow government reaction (for example no state National Guard that could be dispatched in crisis, troops would need to be activated from national power). 4. Effectively forgets about nearby issues The confederate government is a partnership of autonomous states. The confederate government has the ability to deal with just those issues that the part states have doled out to it. Typically, confederate governments have restricted forces and just in such fields as guard and outside trade. In our own history, the United States under the Articles of Confederation, 1781 to 1789, and the Confederate States of America, 1861-1865, are instances of the structure. Confederations are amazingly uncommon in today’s world. The European Union is the nearest way to deal with a confederation in today’s time. Points of interest of the confederate government include: 1. Keeps power at neighborhood levels forestalling the development of a huge focal government 2. Makes it workable for the few states to coordinate in matters of regular concern and furthermore hold their different characters 3. Neighborhood government is more qualified to help residents 4. Extremely responsive from a more minor perspective Disadvantages of the confederate government include: 1. Shortcoming of government makes it unfit to uphold laws or gather charges 2. Absence of solidarity and normal laws 3. Unfit to battle a war or run an economy Federal Government-A national government is one in which the forces of government are partitioned between a focal government and a few nearby governments. A position better than both the focal and neighborhood governments makes this division of forces on a geographic premise; and that division can't be changed by either the nearby or national level acting alone. The two degrees of government act legitimately on the individuals through their own arrangements of laws, authorities, and offices. In the United States, for instance the National Government has certain forces and the 50 states have others. This division of forces is set out in the Constitution of the United States. Focal points of the government include: 1. Bureaucratic solidarity yet nearby governments handle neighborhood issues 2. Nearby government/authorities must be receptive to individuals who choose them 3. Focal government can commit additional time and vitality to national and universal issues 4. More open doors for investment in settling on choices †in impacting what is educated in the schools and in choosing where parkways and government ventures are to be manufactured Burdens of the national government include: 1. Duplication of administrations 2. Residents living in various pieces of the nation will be dealt with in an unexpected way, in spending programs, for example, government assistance, however in lawful frameworks that allocate in better places various punishments to comparable offenses or that differentially authorize social liberties laws 3. Disagreements about force/national incomparability versus state’s rights 4. Worldwide relations †states may pass laws that counter national strategy

Best Undergraduate Journalism Programs TKG

Best Undergraduate Journalism Programs Welcome back to our college list series. As always, we are highlighting programs with unique and interesting opportunities for students. This post is about students interested in majoring in journalism. There are certainly more journalism schools than the ones listed here, but below you’ll find some of our favorites. If you’re serious about pursuing a career in journalism, it’s important to graduate with a large portfolio of work. It’s also important to be familiar with various methods of reporting. The way that news is reported has changed a lot in recent years, so we’ve chosen a set of schools that familiarize students with various mediums, and then allow them to choose a specialization.  Northwestern:  The undergraduate journalism program at Northwestern starts with the basics: reporting, writing, and editing. No matter what area of journalism you plan to focus on, you’ll need those skills. (Yes, even for video journalism). Students pick a concentration in a discipli ne outside of the journalism school: political science, economics, history, foreign language, computer science, and more. Outside of the classroom, Northwestern’s “exclusive opportunities” have a lot to offer. There are global journalism residencies, study abroad programs, and opportunities to meet with journalists currently working in the field. As for electives, there are classes that are hard to find elsewhere such as “Journalism of Empathy.” USC: Annenberg, the school for communication and journalism at USC, is al for students learning about the laws of freedom of speech and the press.  The curriculum emphasizes the importance of understanding the history of journalism in America, and also the impact that mass communications has on the global society.   From there, students can focus on video, audio, text, and/or digital journalism. The media center has all of the bells and whistles needed to edit and produce journalism across an array of fields. There’s a strong net work of alumni and classes are often team taught. UNC Chapel Hill: There are two journalism programs at UNC: “Media and Journalism” and “Business Journalism.” Liberal arts courses will be the backbone of the curriculum for those who go the media and journalism route. The curriculum is arranged that way for a reason: UNC’s website says that journalists must understand the political, social, and cultural forces at play within society before delving into the field.  The business journalism program is set up a little differently. This program is a good fit for a student with an interest in business, and would like to eventually report on Wall Street, the landscape of corporations in America, and/or global economic systems. The courses lean more towards corporate finance and business ethics, and you’ll choose from an interesting set of electives.    Boston University: BU is a research university, and journalism students in the program conduct research projects with a goal o f “furthering a society built on the foundation of free speech.” The curriculum is flexible. After students complete the required courses of BU Hub, they move on to the areas of reporting, writing, editing, production, design, cultural sensitivity, and civic responsibility. Elective courses include sports journalism, narrative journalism, arts criticism, and more. There is also a 16-credit requirement related to reporting, long form journalism, visual journalism, criticism, or data and research methods.  Emerson:  The goal at Emerson is for all students to graduate with the ability to tell stories and report the news across a variety of mediums. So you’ll get a little bit of everything. They redesigned their curriculum in 2011 and classes are now offered in the following areas:   journalism essentials, daily journalism, analytical journalism, conceptual/examination journalism, advanced reporting / skills, profiles / in-depth journalism, and enterprise journalism. On campus y ou’ll find two radio stations, a TV station, magazines and literary journals, and an online news service.  Syracuse: The program is Syracuse is best suited for students interested in radio, broadcast, or digital media â€" either in front of or behind the camera. You’ll learn about the reporting, editing, writing, and news researching skills required to produce (or star in) radio shows and TV news shows. It’s a broadcast program, so it’s a good fit for someone that wants to be an on-air reporter, news anchor, correspondent or newsroom manager.     American University: If you’re interested in politics and journalism, going to college in D.C. is a great place to start. A lot of classes require students to report on capitol hill, the D.C. government, federal agencies, and political policy. American also offers classes about writing, advanced reporting, digital media, journalism ethics, and communication law. The school also has a partnership with The Washington Post where stu dent work is sometimes published.  Arizona State University:At ASU’s Walter Cronkite School of Journalism, students can earn a B.A. in journalism and mass communications. The Cronkite school offers a bilingual specialization, and in the past students have produced video content and written about the U.S./Mexico border. The school is also affiliated with Arizona PBS, where students can apply to work. Their mentorship program matches freshman with professionals currently working in their field of interest. There are a ton of students clubs and organizations, and the school also offers a sports journalism program. Let us know if you need help putting together a college list.

Response Essay - 796 Words

Response: How to Get a Real Education Scott Adams shares with us the ideal framework for an entrepreneurial curriculum. In his article How to Get a Real Education, he reinforces the fact that the whole is far greater than the sum of these parts, especially in the context of an entrepreneur. Adams tells us of a couple stories from when he was in college and how he used the skills of an entrepreneur to become successful. He saw opportunities, sometimes embedded within problems, and worked them to his favor. This is what he referred to when speaking of the learned skill of transforming â€Å"nothing into something†, which is a skill that obviously applies to business. His basic idea is that much academic-oriented education is wasted on many†¦show more content†¦Why not allow them to develop their strengths a little more and focus a little less on classes that might be enriching but otherwise meaningless? Scott Adams states â€Å"students should be taught that failure is a process, not an obstacle†, and I couldn’t agree with him more. There are many risks taken throughout the college years of your life and that’s not always a bad thing. The hard part is learning to accept and move past a failed attempt at one of those risks. Unfortunately, I think the things that are most likely to teach students problem solving skills are also the sorts of things to get their funding cut, at least the K-12 part of schooling. Student organizations, theater and arts. Of course, I also think schools should be teaching a lot more business stuff to the kids in trade schools, since they’re far more likely to end up running a business than students in the college prep classes. As far as fail forward, Adams mentions â€Å"the trick is to get paid while you’re doing the failing and to use the experience to gain skills that will be useful later on.† I’ve learned that after each new job I’ve started, I was able to bring some kind of skill from my previous field and in turn, it has made me a better worker. Adams could have ended up being a â€Å"B student† who felt inferior his whole life for not being the child who brought home A’s to his parents. Instead,Show MoreRelated Response To Intervention Essay1457 Words   |  6 Pagesacronym mean? Brown-Chidsey and Steege quoted Dave Tilly, a school psychologist, as saying that RTI actually means â€Å"really terrific instruction!† RTI is defined differently in different states. Some would argue it is Response to Intervention, while others say that it means Response to Instruction. Brown-Chidsey and Steege state that whether you say intervention or instruction, it does not matter; the importance is that teachers use scientific based teaching that responds to students’ learning. Read MoreSummary Of The Response To Intervention1311 Words   |  6 PagesChapter 3 The Response to Intervention, Referral, and Placement Process Reflection and Summary By: S. Elizabeth Jackson Examining the Response to Intervention (RTI) Process Response to Intervention (RTI) is an in school service program designed to guarantee that all students are getting a high quality education. Before students are referred for special education services, it is essential that they receive effective teaching designed to meet their own learning requirements. All students in publicRead MoreResponse Of Intervention ( Rti ) Process1619 Words   |  7 PagesResponse to Intervention Process Joey Veltri Reinhardt Univsersity â€Æ' Introduction The response to intervention (RTI) process allows educators to respond to students’ academic and behavioral needs in the classroom. Educators can respond to student challenges by using instructional interventions to provide extra support to struggling students. An intervention is a type of instruction targeted to meet the learning and/or behavioral needs of a student. Interventions are in addition to the general classroomRead MoreResponse to Intervention in the Class Room Essay887 Words   |  4 PagesResponse to Intervention Response to Intervention (RtI) is a framework based off the problem solving method that integrates assessment, and targeted instruction, within a multi-tiered intervention system. Implementation of RtI in schools is crucial to identify which students need additional intervention that will help increase their literacy skills, and prevent them from falling behind. RtI is based off multi-leveled tiers that are each categorized by the intensity of the intervention that isRead MoreDemand Response Programs For Miso And Ercot857 Words   |  4 PagesResearch Institute (EPRI) From: ICF International Date: Re: Demand Response Programs for MISO and ERCOT Introduction This memo provides details on behind-the-meter generation (BTMG), and demand response program for Midcontinent Independent System Operator (MISO), and Electric Reliability Council of Texas (ERCOT). Demand response is the change in electric usage by the end user from their normal consumption patterns in response to changes in the price of electricity over time, or to incentive paymentsRead MoreResponse to Intervention: Service Delivery Options2023 Words   |  9 PagesResponse to intervention (RTI) is an assessment procedure that consists of a multi-step approach to progressively intensive intervention and monitoring within general education for purposes of improving achievement outcomes and accurately recognizing students with learning disabilities. Components of the RTI process include universal screening, multi-tiered levels of support, evidence-based intervention, and using students responsiveness to evaluate the status of their progress (Jenkins, SchillerRead MoreTeacher Perspe ctives for Response to Intervention Essay examples1009 Words   |  5 PagesTeacher Perceptions of the Response to Intervention Model Introduction Response to Intervention (RTI) is a system-wide approach in general education to prevent and/or resolve lack of student success. RTI provides the framework and means to meet the needs of all learners, especially struggling learners, by using data-based decisions to identify the students, link interventions and instruction to their needs, monitor their progress, and make adjustments as needed based on an ongoing review ofRead MoreEffects of Response to Students Reading Intervention Essay1117 Words   |  5 PagesChanges Regarding Response to Intervention in Wisconsin and its Implications for Reading Teachers Ia. Justification for chosen topic based upon both personal and professional experience: The Individuals with Disabilities Education Act of 2004 (IDEA) in combination with the No Child Left Behind (NCLB) law are significantly changing the way classroom teachers, reading teachers, and special education teachers are identifying students’ needs and delivering instruction. Response to InterventionRead MoreThe Fight Or Flight Response1808 Words   |  8 PagesOne of the oldest forms of survival is the fight or flight response. Numerous examples of outrageous feats performed by people can be found, but the most pure form can be found in those who still use it daily, and actually use it for survival. Animals utilize their fight or flight response to survive in nature, where a delay or lapse in judgement could result in their death. The fight or flight response is a complex response that affects a great deal of the body. Initially, a signal travels to theRead MoreThe Utilization of Response to Intervention (RTI) Models in Schools1101 Words   |  5 Pages When a school decides to implement RTI at their site all of the school staff becomes involved. The school psychologist is part of team and assists in developing a plan, designing the program they school will use, training, provides assessments, and can assist in aiding both 2nd and 3rd tier students. It is also the job of the school psychologist to aid in determining if students qualify for special education services. The general education teacher is also a member of the team and assists in making

Rhetorical Analysis Of Obamas Speech - 742 Words

In his speech, â€Å"Remarks by the President in a National Address to America’s Schoolchildren,† Obama effectively argues his claim, that kids should go to school and try very hard to succeed to schoolchildren around the U.S. He effectively argues his claim because he uses supporting details and stories of students that have undergone tough situations, but still overcame those obstacles to succeed and school. Also, he is trying to tell kids that they should do well in school to get a good job and make a difference. He also uses rhetorical appeals to help with the supporting details. One of supporting evidence that he brought up was that if someone wants to become something such as a doctor, or lawyer you will need a good education to do†¦show more content†¦This is effective because this type of supporting evidence uses pathos which causes emotions in the reader to be determined and make them believe that they can change and help the future. There are also so me reason not to go to college or get an education and Obama also addresses these and has something to say about it. Obama also addressed his counterclaim which states that some kids might have not have the advantages or opportunities that he or other kids had or maybe you do not have the support from others . Another way you situation can affect your education is if you live in a neighborhood that is not safe. His refutation stated that those types of situations and environments should not affect your choices in your future and your education and also he provided examples of students that did not let their environment affect them and he was also an example. He wants all schoolchildren to take action and do something to help their future and he uses rhetorical appeals to help his case. In Obamas speech he wanted all schoolchildren to try to work hard, so they can have a good future. His call of action stated that, â€Å"So I expect all of you to get serious this year. I expect you to put your best effort into everything you do. I expect great things for each of you. So don’t let us down,† (Obama 35). Obama want als schoolchildren to succeed and he does not want anything to affect them so they can help their future and other peoples future. Obama use ofShow MoreRelatedRhetorical Analysis Of Michelle Obamas Speech900 Words   |  4 Pages A Rhetorical Analysis of Michelle Obama’s 2016 DNC Speech At the 2016 Democratic National Convention in Philadelphia, Michelle Obama the first lady at the time, was endorsing the democratic candidate, Hillary Clinton. Using her personal connection with the president and Hillary Clinton, Michelle Obama creates a more personal speech. With her credibility as first lady, use of her family and her platform she lead as first lady, she persuades the audience to spread Hillary Clinton’s campaign messageRead MoreRhetorical Analysis Of Obamas Speech1249 Words   |  5 Pagesof presidential candidates to go through. As part of his strategy to win over voters and soothe the skepticism of whites who may have had any doubting questions, Obama gave this speech on race; a speech which still remains true for this generation and shall remain true for many generations to come. Obama begins the speech by explaining key principles the United States holds for all its citizens: freedom, democracy, equality, justice, and more. The irony of these principles stems from the originalRead MoreRhetorical Analysis of Obamas Speech on Race906 Words   |  4 Pagesthe people, in order to form a more perfect union†1 - On March the 18th 2008 Barack Obama opened his speech on race, in Philadelphia, with this sentence. From the open sentence you can see that this speech isn’t any speech, perform by any orator. It’s a speech with a main message, performed for the people, to creates a brighter future for all the American people and to change history. Obama’s speech on race was a part of his campaign while he was running for the presidential election in 2009. He speaksRead MoreThe Rhetorical Analysis Of Barack Obamas Speech1227 Words   |  5 PagesThis speech was presented in 2004 at the Democratic National Convention by a politician running for the United States Senate at the time, also known as Barack Obama. In this speech while Obama was still running for his campaign for the United States Senate he also supported John Kerry as he was the party’s presidential nominee for that years election. This is one of Obama’s most historical speeches he has ever given and he did this by using several language deceptive devices such as euphemismsRead MorePresident Obama’s Inaugural Speech: Rhetorical Analysis Essay890 Words   |  4 PagesPresident Obama’s Inaugural Speech: Rhetorical Analysis Barrack Obama’s inauguration speech successfully accomplished his goal by using rhetoric to ensure our nation that we will be under safe hands. The speech is similar from ideas obtained from the founding documents and Martin Luther King’s speech to establish ‘our’ goal to get together and take some action on the problems our country is now facing. As President Barrack Obama starts his speech, he keeps himself from using ‘me’, ‘myself’, andRead MoreThe Rhetorical Analysis Of President Barack Obamas Speech912 Words   |  4 Pagesconcern during the campaign was immigration reform. In his speech, President Barack Obama establishes the need for comprehensive immigration reform pertaining illegal immigration as well as legal immigration in the U.S. to propose necessary actions to achieve his objectives. President Obama begins his speech by defining the obstacles in the U.S. immigration system and establishing the need for reform. Anaphora is one of the first rhetorical devices that the president exhibits when emphasizing theRead MoreRhetorical Analysis of President Obamas Inauguration Speech1410 Words   |  6 Pagesthe president to give a speech about the goals they want to reach during their presidency. The president must make a speech that appeals to the audience while being professional. Rhetoric is a useful strategy to utilize in speech making. Obama uses rhetoric to achieve presenting his message of creating hope and change together in America while fixing the economic and social challenges and issues left behind from the previous president. Barack Obama uses syntax, the rhetorical triangle, and dictionRead MoreThe Rhetorical Analysis Of Barack Obamas Inauguration Speech851 Words   |  4 PagesBarack Obama’s inauguration speech successfully executed ethical rhetori c to prove to our nation will be under safe hands during the next four years. His speech draws ideas from the Founding Fathers, the constitution, and Martin Luther King’s speeches to establish ‘our’ overall goal to join together and take action on all of problems our country is facing. When President Barack Obama begins his speech, he refrains from using ‘me’, ‘myself’, and ‘I’ but instead ‘‘we’’, ‘‘us’’, and ‘‘together’’ toRead MoreRhetorical Analysis Of Obama s Victory Speech1245 Words   |  5 PagesRhetorical Analysis of Obama’s Victory Speech This speech was given by Barack Obama who won 2012 election as the president. I’m going to analysis his voice, audience, speaker’s message and occasion for the speech. Different angle, different view can show all the Obama’s rhetorical words in his victory speech. In 2012, this is Barack Obama’s second inaugural. He had greatest way to put all the rhetorical words in his speech. It was one of the best of his speech so far. Rhetoric was made in fifthRead MoreRhetorical Analysis Of Barack Obama s Election National Convention Address1518 Words   |  7 PagesSpeech 1315-302 Rhetorical Analysis of Barack Obama 2004 Democratic National Convention Address In this paper, I choose the speech of the previous President, Barack Obama; Illinois state senator, his speech address to the 2004 Democratic National Convention marked an important moment in the trajectory of African American rhetoric. I am really impressive his speech because it was strong to affect to our emotion, our realizations and our passion for a strong America. The general theme of Barack Obama

Analysis Of The Article Female Chauvinist Pig Essay

Essay One: Gender Stereotyping Ariel Levy, a staff writer at the New Yorker, and author of the article â€Å"Female Chauvinist Pig† has brought up a very interesting topic about Raunch Culture. Now, what particularly is raunch culture? Raunch culture, in my own words, I can say is defined as a culture which allows a woman to participate in male-dominant cultures of raunch that deals a lot with sex in a way that is meant to be funny. Women who participate in this culture have to reject some of the things women are known to do, which they consider â€Å"girly-girl†. Although some things that they wear or do are considered â€Å"girly-girl†, women still have to embrace, acknowledge and accept certain male stereotypes in order to participate in raunch culture. To be effective in raunch culture, women have to embrace the way men express their feelings. Now if asked â€Å"how† men express their feelings, I can say they do mostly by taking action. For example, it is there as a stereotype that all men are sexually driven, but it is certainly not something that we always catch men saying. Well then how do they express it? They express it through their actions, what they do, what they watch and sometimes where they even go. A typical woman who would catch a partner doing things like this would probably go insane learning that the partner is doing those things. Why, is because the woman were brought up in a way to be organized, clean and sexually conservative. But what about the women s that appreciateShow MoreRelatedAnalysis Of The Article Female Chauvinist Pigs By Ariel Levy1260 Words   |  6 PagesHow Labeling Can Leads to Oppression The American patriarchal society has set standards for what it means to be a man or a woman. In an excerpt from Ariel Levy’s book entitled Female Chauvinist Pigs, she argues that some women are attaining success in a male-dominated society by taking on what is perceived as â€Å"male† behavior as she highlights the increased participation of women in â€Å"raunch culture.† Raunch culture seems to be appealing to some women because they are able to use it for self-advancement

Study Related Law of Commerce in Australia †Myasssignmenthelp.com

Question: Discuss About the Study Related Law of Commerce in Australia? Answer: Introduction: This essay will analyze the case study related to the law of commerce in Australia. Law of commerce is the part of business law or also known as business law regulates commercial activities of the companies. There are various principles of the Australian commercial or business law includes consumer law, environmental law, competition law, and others laws that protect the consumers and traders as well. Along with this, this essay will includes assess and discuss that what was happened in the case. It will analyze the reason of loss happened to Brent. This essay will show that how Brent suffered loss and what he did to get justice for that. Furthermore, this essay discusses the Australian Law applicable to this case and what principles are suggested in that law. Apart from this, this essay discusses the Australian Consumer Law and its principles. It also provide the application of the Australian Consumer Law in the given case and discusses that what rights Brent has in Australian Consu mer Law to protect his rights and get justice for the loss he gained. Eventually, it will include a summary of the case discussed in the essay that will provide a short brief of the case and its result. Case: Brent with his spouse decided to go on tour. He found a tour and travel website ROCKY TOURS. Brent did online chat with Melody where Brent stated his wife needs easy tour as she had difficulty in walking. Melody also was told that Kate the wife of Brent does not know how to swim, so he (Brent) is worried about the river part in the tour. However, Melody assured that the river part of the tour was only for 8 hours cruise down in Canada. Brent contacted online and signed the agreement without properly reading the terms and conditions. The terms and condition were clearly stating that ROCKY TOURS will not be liable any injury or death happens to the tourist or Brent and Kate. It was also mentioned in the terms and condition that the activities or business of the ROCKY TOURS are out of Australian Consumer Law, as ACL is not applicable to any tour package purchased through ROCKY TOURS. Brent was sent a itinerary of detailed information that which day what tour has to be done among from th e coach, train, and river cruise. The tour was for 20 days. After enjoying the 9 days of the tour, the time was for river cruise. There were only 8 hours in day nine. They were told that they had to enter into the rafts and had to enjoy the traveling down the rapids of water. Brent and Kate were not aware of that as Melody did not tell to Brent about while booking the tour. However, Brent clearly told to tour guide that his spouse Kate do not how to swim. But the tour guide replied that they had to do it for get down the river as they were in wilderness. However, they were got into the rafts but unfortunately their turned over. Kate the wife of Brent, as she did not know to swim, tried to be afloat but failed and drown in the river. Applicable law: The Australian consumer law protects the interest of the consumers. It regulates on the unfair contract terms, consumer rights guarantee, product safety law, unsolicited consumer agreement and others area in business (ACCC, 2017). The Australian Consumer Law includes some principles for regulating the business practices for protecting the consumers. These principles are There must be fair trade practices by the businesses with consumers The products must be such that may not harm the customers There should not be an harassment and solicited agreement in sales practices The main aim of the consumer law is to protect the rights of the consumers against business, if the business found guilty of unfair trade practices, unsolicited agreement and others. The consumer rights and guarantee is the main concern the consumer law (ACL, 2017). The Australian Consumer Law is regulated and applied by the Australian Consumer and Competition Commission and State Territories and Agencies in Australia. The consumer law states that the consumers well informed about the products and services by the traders and businesses. Here, the case is related to consumer guarantee for services. The consumers guarantee is applicable in the areas such as safety of products, long lasting of products, no fault products. In case of services, the services must be provided with proper consideration of the technical aspects and all the required actions for avoiding the losses. According to Australian Consumer Law, the grieved party can sue against the suppliers, if the services of the sup pliers do not meet the consumer guarantee in regarding of services (ACL, 2017). In consumer law, there are various rights available for consumers such as right to repair, right to replace, right to be informed, right to sue and other rights. Application of law: Here in the case of Brent Vs Melody, the case is related to the consumer guarantee. It is because the Brent denied and evinced his concern for the river part of the tour but Melody assure Brent about this part for not to worry by saying that they will have to cruise down the river. But the river was during the 8 hours shown rapid surges that caused a serious loss to Brent as the raft on which he embarked on, over turned. Due to that, Kate was drowned, as she did not know how to swim. Therefore, Brent has the legal rights to sue against ROCKT TOURS for its mistake and neglecting the consumer guarantee. Brent can sue against ROCKY TOURS for death of his wife, due to negligence behavior of the tour guides (ACL, 2017). Here, in this case, Melody from ROCKY TOURS assured Brent for not to worry about that, as the river cruise will be within the period of 8 hours. Melody said that the river is down within this period. Although, Brent signed the agreement with ROCKEY TOURS without reading th e terms and condition of the agreement or contract. Along with this, as per the Australian Consumer Law, Brent has right to take legal action against the ROCKEY TOURS because Melody is involve in the unfair contract terms. The melody assured to Brent that river will be 8-hour cruise down but it was shown rapid surges. In this way, Brent has valid proof as live chat with melody that can prove that Melody assured to Brent for the slow river surges as Brent live chat. On the other hand, as per the Product liability regulation, Brent also can take the legal action against the ROCKEY TOURS because in Australia product safety and information standards are designed to ensure that harmful products are not deliver to consumers which is harmful for the consumers health (ACL, 2017). The Melody is the employee of the ROCKEY TOURS that breached the consumer guarantee through providing the false information about the river surges to Brent. Along with this, ROCKEY TOURS does not inform to tour guide about the contract terms that Brents wife Kate cannot swim and rafting in rapids is not included in the itinerary. This makes the Melody or ROCKEY TOURS fault and cause of a serious loss to Brent. Therefore, as per the unfair contract terms, Brent can sue the case against the ROCKEY TOURS. At the same time, it is responsibility of the tour operator that they make the attention of consumers on the terms and conditions of the company during the contract but Melody does not perform his duty well. As per the principle of Australian consumer law, during the contract with consumers the business practices should be fair trade practices (Austrade, 2017). But in case between the ROCKEY TOURS and Brent all the fair trade practices were breached by the melody through does not getting the attention of the Brent on the terms and conditions of the company. Thus, Brent has all the legal rights to take the legal action against the ROCKEY TO URS. Conclusion: From the above report, it can be said that the essay properly found the loss, reason behind the loss, and the mistakes and negligence of the ROCKY TOURS. It is found that there was an agreement between the ROCKY TOURS and Brent for 20 days tours. But during the tour, the wife of Brent was drowned in the river while rafting the in the river. Furthermore, it is found that Brent already showed his concern for river cruise part as Kate did not know to swim. Moreover, it is identified that Melody assured Brent for this part by saying that they can do river cruise in between 8 hours when the river down. This essay identified that the Brent had legal rights against ROCKY TOURS, as there is principle of consumer guarantee was breached here. Brent could sue against for ROCKY TOURS for compensating tReferences:he loss. He could file that ROCKY TOURS underestimated the inability of Kate for walking and swimming. Therefore, overall, it can be said that Brent had legal right against ROCKY TOURS u nder Australian Consumer Law. References: ACCC, (2017) Consumer guarantees. [Online]. Available at: https://www.accc.gov.au/consumers/consumer-rights-guarantees/consumer-guarantees (Accessed: 07 May, 2017). ACL, (2017) An Introduction to the Australian Consumer Law. [Online]. Available at: https://consumerlaw.gov.au/consumer-policy-in-australia/resources/an-introduction-to-the-australian-consumer-law/ (Accessed: 07 May, 2017). ACL, (2017) Business and the ACL. [Online]. Available at: https://consumerlaw.gov.au/business-and-the-acl/ (Accessed: 07 May, 2017). ACL, (2017) Consumers and the ACL. [Online]. Available at: https://consumerlaw.gov.au/consumers-and-the-acl/ (Accessed: 07 May, 2017). Austrade, (2017) Australian business and environment laws. [Online]. Available at: https://www.austrade.gov.au/International/Invest/Guide-to-investing/Running-a-business/Understanding-Australian-business-regulation/Australian-business-and-environment-laws (Accessed: 07 May, 2017).